Tweet Last night was the Paris Founder Conference (more on that in another post, but if you can’t wait to hear about it, you can read TechCrunch France’s coverage of it here). A frequent topic of conversation came up: the misunderstood entrepreneur. When you start a startup, even your own family doesn’t understand why you [...]

Tweet I love advising early-stage startups. A question I get frequently is “how to formalize bringing a co-founder on board.” I could write a book on the topic, but it’s really much simpler than that. Here’s how you do it in one tweet: @joe I expect this co-founder position to be worth ~30% equity. My [...]

Tweet At an iPhone developer Meetup a few nights ago, an iPhone developer asked me a key question: “how much equity in my project should I offer to the technical writer that I need to finish my app?” His gut feeling was that as the main developer, he of course should keep most of the [...]

Tweet A few years ago, a friend of mine founded a startup with a long-time colleague who was a great salesman. It turned out that the Web 2.0 business my friend was running didn’t actually require those sales skills and so after a few months he had to let this person go. That could have [...]